Sunday, April 13, 2008

Is your company Green-e Certified?

I was recently speaking with some sustainable design "Champions" about purchasing green energy.  It made me think about a couple things.  First, what companies out there are already doing this?  Second, is there a way for potential consumers of green energy to ensure that the energy they are purchasing is indeed green?  In my research I came across the Green-e Program.   

Green-e is the nation's leading renewable energy certification program.  Since 1997, Green-e has helped consumers identify environmentally superior renewable offerings throughout North America.  The Green-e Program certifies that the renewable energy we purchase  meets the strict environmental and consumer protection standards established by the non-profit Center for Resource Solutions.

The mission of the Green-e program is to:
-  Bolster customer confidence in the reliability of retail electricity products reflecting renewable energy generation.
-  Expand the retail market for electricity products incorporating renewable energy, including  expanding the demand for new renewable energy generation.
-Provide customers clear information about retail "green" electricity products to enable them  to make informed purchasing decisions.
-Encourage the deployment of electricity products that minimize air pollution and reduce  greenhouse gas emissions.

Aveda, the high-end beauty company, manufacturers with 100% certified wind power.  While the energy may not come directly from a turbine, Aveda funds enough new wind energy sources to offset 100% of the electricity used in the primary manufacturing, distribution and headquarters facility in Minnesota, USA.


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