Thursday, February 28, 2008

Fit Club

"The first rule of fit club is that you DO NOT talk about fit club." Oh wait, that's fight club....

Fit club, well, we can talk about that. Our firm, like many architecture firms, has lots of vendors come in and do presentations about their products and services. Usually these are accompanied by lots of food, sometimes wine or beer for an afternoon presentation. One vendor had a great idea: in addition to marketing their sustainable products and developing relationships with designers, they would also help designers treat their bodies sustainably.

ALKS, a commercial flooring vendor, hosts a monthly fit club at Washington, DC's Sports Club LA. In addition to free use of the VERY nice gym, designers can enroll in a corporate spin class, participate in one of the club's standard classes (yoga, dance, etc), and enjoy the pool, sauna, basketball court, etc. Following fit club, designers are welcomed to a healthy happy hour where ALKS educates us on their product over smoothies.

I love the concept of promoting health and wish more learning events could be like fit club.

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